One of my largest projects of 2025 was a complete brand and website refresh for Viver Health. Their team approached me to create an identity that felt contemporary, credible, and distinctly their own.

Following an in-depth brand audit and strategic discovery process, I developed a modernized logo, a refined color system, and a robust new website designed to showcase their expertise and impact. To create the site's hero imagery, I partnered with Optics Lab to develop a dynamic visual centerpiece that extends across the broader brand ecosystem. Built around a modular triptych concept, the imagery reflects the three pillars that make Viver's work so effective: authentic voices, meaningful data, and measurable impact.

In addition to the digital experience, I produced a complete suite of print collateral and a comprehensive brand guidelines book to support consistency across every touchpoint.

Projects like this are especially rewarding—opportunities to immerse myself in a brand, build a cohesive system from the ground up, and help organizations that are genuinely making a difference.